++ UX Design Awards – Autumn 2024 ➜ Enter Now ++ UX Conversations: Sofia Ryan ➜ 18 April

++ UX Design Awards – Autumn 2024 ➜ Enter Now ++ UX Conversations: Sofia Ryan ➜ 18 April

Designers

Beacon Interface Company Limited / Watcharapong Treerattanaphan, Taratorn Ruengvetpakdee, Pornkamol Prapapornvorakul, Paruj Phanthongdee, Krit Promubol, Phakthima Patumraj, Suthida Auttaphut, Yanenuch Puliwekhin, Pattaradanai Pakdee, Kawin Shanokprasith

Year

2022

Category

Product

Country

Thailand

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»Mobile banking apps often mirror the features and interactions of traditional banking institutions. MAKE aims to empower its users by re-focusing financial exchange on money-sharing between family and friends. The service leverages a spatial rather than sequential organization to mirror inter-personal human networks. Its features aim to humanize the financial experience by leveraging a chat interface to track money sharing between connections, and by using names in place of long account numbers. With MAKE, the banking institution becomes a facilitator instead of a gatekeeper. The jury responded positively to the empowerment of users, and a paradigm shift achieved by a well-informed design.«

Jessie Kitchens