++ Discover the Nominees Autumn 2026 ++ Public Choice Award vote now! ++ Register for the Next Awards here

++ Discover the Nominees Autumn 2026 ++ Public Choice Award vote now! ++ Register for the Next Awards here

nominated 2026

McLaren EV - Urban to racing UX

Mottiez Kevin

Product UI Design & Architecture

McLaren EV: Dual-soul is a high-performance electric interface designed for the ultimate driving transition. It features a dynamic ecosystem that shifts from a serene, green toned Highway Mode (comfort & energy) to an aggressive, red toned Track Mode. With a dedicated passenger "ribbon" display and surgical 3D telemetry, it transforms the cabin into a precision racing tool. This UX bridges the gap between luxury Grand Touring and uncompromising motorsport performance.

Designers

Mottiez Kevin

Year

2026

Category

New Talent

Country

France

School

STUDI

Teacher

Pablo Diaz Martinez

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